Business Strategy
OGSM; Business Plan on 1 Page
OGSM stands for Objectives, Goals, Strategies, and Measures. At a glance, it's clear how different components relate to the objective and to each other. This makes it a powerful tool for monitoring progress and maintaining focus. It also forces real decision-making, thereby increasing the chances of success. Moreover, it's an ideal tool for cascading organizational goals to all employees and communicating the business strategy to the entire workforce.
- O
Objectives
- G
Goals
- S
Strategies
- M
Measures

“Vision without Action is merely a dream. Action without Vision just passes the time. Vision combined with Action can change the world.”
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